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Simplicity Trend Analysis- New Challenges and Opportunities for Retail Sector

PUNE, MAHARASHTRA, INDIA, April 4, 2018 / -- Simplicity-TrendSights Analysis


As a result of a rapidly evolving, and sometimes unpredictable, global landscape, today’s consumers are leading more complicated, stressful, and fast-paced lives than ever before. In turn many are seeking to take a step back from this environment. By simplifying their lifestyles as well as their product choices, Simplicity offers a form of relief from modern life for consumers.

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Key Players


Arm & Hammer

Platinum Label

Passage Foods


John Frieda



Presha Fruit

Scope of the Report

- 74% of consumers globally find living a less complicated lifestyle to be important in creating a feeling of wellbeing. 
- Women are among the consumer groups most likely to agree that there is too much choice when shopping for products. 
- Brands need to cut through the clutter for consumers by ensuring that product benefits and usage instructions are clearly stated on-pack as well as communicating the differences between products in their portfolios.

  Table of Contents 

Table of Contents 
Trend snapshot 
Meeting the needs of time scarce consumers 
What next? 


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